London Means Business
A fundraising film for the 2012 Olympic cultural charity
The inaugural Business Dinner for the Mayor of London took place on 22 November 2012, entitled London Means Business, the dinner focused on London's economic future, particularly East London, and was attended by Business Leaders from across the capital. The evening acted as a fundraising event for Olympic Legacy charity The Legacy List.
A film showcasing the business and creative potential of London, and in particular East London, was commissioned. Featuring interviews from Lord Mawson, Sarah Weir, Tim Campbell, Munira Murza, Anita Zabludowicz, Emma Sinclair, Semhal Zemikael and Natasha Faith, Mark Cahill and Nicko Williamson; the film played before Boris Johnson's speech.
Film, interview and edit. Music from Rozi Plain (Clas Tuuth remix), Need No Water. Online edit by David Newton at Potion Pictures.